Google in China Essay Example for Free

Google in China Essay Google is the fastest growing Internet search engine company. Google’s mission is â€Å"to organize the world’s information and make it universally accessible and useful.†(International Business: Competing in the Global marketplace, pg 148-149) They have a mantra of â€Å"Don’t be Evil.† Google started this mantra to be the main message to show consumers they would not compromise the integrity of its search results. This case reviews the situation under which Google was required to censor its content and chose to launch its new search engine site. The case explains the role of the Chinese government and its regulations in the Internet market which had a negative effect on Googles operations in China. In 2000, Google started a Chinese language service. This service was operated from the United States. Chinese authorities blocked the site in 2002 because China censors information to their citizens. This block surprised Google’s managers. This was a challenge the managers did not plan on. If they done their research of the Chinese Government and culture prior to launching the Chinese language service, they would have known the block would be inevitable and they could have tailored their service to the Chinese regulations, culture, and laws. Google knew China was an advantageous business and they would need to adapt their service in order for it to be acceptable and profitable. Google also had to move the Chinese operations to China. Operating from the United States caused slow connection speed and hinder their operation and growth. This was a good move because it enabled Google to employee Chinese citizens who would be able to help understand and adapt to the Chinese laws, regulations, and censorship demands. Google managers made a mistake by not researching their target market. However, they acted quickly in learning and correcting this mistake. Google still offered Chinese citizens a better search engine, but it was not without censorship. The Google search engine offers more results than its competitors, Yahoo, Microsoft’s MSN, and China’s own company, Baidu. Google states Chinese consumers will â€Å"get more information on their site, though not quite all of it.† (International Business: Competing in the Global marketplace, pg 148-149) In 2006, Google had 30 percent share of China’s internet search engines. Baidu had 40 percent. This left another 30 percent split between Yahoo and Microsoft’s MSN search engines. These percentages are good, especially when one considers Yahoo and Microsoft had entered the Chinese search engine market prior to Google. Baidu has several advantages over Google that are mostly associated with it being a Chinese based company, the search engine has â€Å"competence in pinpointing queries in the Chinese language† (Yin Yulin, 2010, p. 4). Government relations with China are precarious for businesses effectiveness. Google did not have a clear understanding of what they would be involved in. China has become more supported and self-assured due to its increasing economic significance. They are more reluctant to be pressed by Western governments or companies into changing its long term regulations and censorship. Because of this aspect, China does not yet comprehend global strategies and the importance of global public relations. This causes them to be more rigid in their international business dealings. All-in-all, Google has been able to grow successfully in the Chinese search engine market and maintain the number two spot (behind Baidu) in China despite their lack of early research on the Chinese culture, governmental regulations, and laws. References International Business. Competing in the Global Marketplace, Seventh Edition, Chapter 3: Differences in Culture ISBN: 9780073381343 Author: Charles W. L. Hill copyright  © 2009 McGraw-Hill, a business unit of the McGraw-Hill Companies, Inc.

Free Essays Settings, Characters, and Ideas in The Blue Hotel :: Blue Hotel Essays

Settings, Characters, and Ideas in The Blue Hotel The Story "The Blue Hotel" by Stephen Crane was one that inspires a lot of thought. This thought is about settings, characters, and ideas. The characters he creates are very different from each other, as shown in comparisons to each other. The use of symbolism in the story lets us imagine why the hotel is painted blue and we can wonder about the character of the Swede for long periods of time. These elements combined have made this story very good. The settings in the story are a very big focal point of Stephen Crane. He develops them very well and makes them actually serve a purpose in the story. The color blue painted on the outside of the hotel could symbolize its old age and the dark and dreary atmosphere surrounding it. The hotel seems to be a microcosm because it is the central point for all of the story's characters. The only place that they interact with each other is inside of the hotel and the main points of the story happen there. All of the violent confrontations happen i n the hotel or around its grounds. The main fight between the Swede and Johnny is outside in the bitter cold in the street. The hotel could possibly change the characters thinking and cause them to be really weird. This is shown when Scully shows the Swede pictures of his dead family (269). What person in their "right" mind would show someone who thinks they are going to be killed a picture of someone who was killed? These examples show how the settings are more important then the characters themselves. The characters are very odd in this story. It's very hard to think of how such a group could have been formed. The differences among the men are large. The cowboy is the rugged and sinister type, while the easterner is very open and joyful. Johnnie is not like his dad, Scully. They seem to be foils of each other. The Swede is just very unique and in a class by himself. He is a classic case of a paranoid schizophrenic. Don't believe me? How about when he says, "I'm crazy-yes, but I kn ow one thing" (267). That one thing is he knows is that he will be killed soon, very soon. The problem and/or question of whether or not the Swede would have been killed whether Johnnie had participated in that fight by his cheating or not, is easy to answer.

Deutsche Brauerei Essay

The agenda attached (EXHIIBT 1) became the focus of Ms. Greta Schweitzer’s concentration for the next 24 hours. She relied on her team from her EMBA class in Frankfurt to assist her with the recommendations she would need to address this board tomorrow morning. Upon initial analysis, it became obvious that DB was in trouble with respect to the Ukraine market, much less the proposed capital expansion. Several items alarmed the team when we read the statements from both Lukas Schweitzer and Oleg Pinchuk. The sales and marketing manager has an obviously different approach than that which made DB successful in the past. Oleg Pinchuk has extended credit to its â€Å"distributors† which is causing a rise in sales and accordingly an increase in his salary (as it is based on sales). This needs to be corrected; given such a volatile environment and this firm’s recent history, a person in his position should earn a salary based on accounts receivable collections, rather than sales. Perhaps then, his discretion would be more restrictive with respect to extension of credit. Furthermore, if the distributors are in fact expanding and enhancing their stores by purchasing new equipment and restocking inventories, then obviously they have the cash to pay DB for their outstanding invoices. This raises considerable questions regarding the prudence of â€Å"trade-credit extensions† and compensation packages offered Mr. Pinchuk, and accordingly, we recommend his termination. A new salary structure and job description delineating required results can be negotiated with Mr. Pinchuk’s replacement. When considering adopting the budget for 2001, we must consider the proposed expansion and investments in new plant and equipment (warehouse and distribution center). With the overuse of short term debt and a borrowing rate over 2% higher than the government rate, it will be impossible to finance this capital expansion. We cannot recommend approval of the budget in its current form. There is not enough cash being collected, too much inventory carried on behalf of the distributors, too much risky short term debt and too many capital improvements budgeted to justify this expansion. Without actually collecting cash from the receivables, we do not recommend declaring any additional dividends, as indicated in the budget. Historically, declared and paid dividends were right at or below $2,000 (in thousands of Euros) and the proposed budget increases those to well over $3,200. We recommend restricting dividends declared to what was done in the past, without any increase. Once collections are received and with the change in marketing, credit policies, and inventory control, the company would be in a better financial position to pay additional dividends. As a matter of final note, we strongly urge the Board of Directors of DB to consider the short term effects of expanding into a new market economy. The Ukraine is just transitioning into becoming a market economy (experiencing supply and demand that guides the allocation of resources). Such a transition is politically and socially difficult for businesses because of rising inflation, unemployment, and economic uncertainty. We have serious questions about the vitality of DB and whether it can survive until the long term benefits of this transition are realized.

Personal Statement My Mexican American Culture - 1625 Words

All cultures are different and influence how we develop as adults. In my Mexican American culture many virtues of strength, courage, and hope has been passed on. Growing up in an environment where financial hardship prevailed I was still able to observe how my parents had hopeful attitudes, loved, had patience, and kindness toward others. Our strong family unity brought me comfort and confidence in knowing I had their support and guidance. The qualities my family passed on to me are hope, love, patience, kindness, respect, caring, and most significant being helpful. Culture and family engraved in my thoughts that hard work pays off and to uncover meaning in life one must persevere in education and thrive to support those struggling. Life has given me the opportunities to practice many qualities and I’ve learned they are to cherish. They have molded my character somewhat in that, as the years passed, I adapted and applied them. My intent is to keep the principles imparted to me and with a positive attitude, carry myself with might and bravery as I travel forward in life. What became evident in my life, were the snowball effect consequences that come with making good or bad choices. Due to this, I arrived to the realization that helping others is principal for all to do. In my opinion, helping others is like guiding and counseling them consciously like a counselor. When family would support me with a difficult situation, I was advised and able to transcend. Everyone willShow MoreRelatedMulticulturalism Essay1487 Words   |  6 PagesAccording to Carl R. Rogers, â€Å"The only way to understand another culture is to assume the frame of reference of that culture,† a statement that could not be further from the truth, since it is something constantly expressed through centuries of multicultural works. Multiculturalism is all about featuring characters and themes from countries around the world. In terms of literature, writers of all kinds of different ethnic backgrounds such as David Henry Hwang, Luis Valdez, and Harriet Jacobs expressRead MoreLanguage Is More Violent Than War?1426 Words   |  6 Pagesthis struggle with my identity because I am Mexican and American. I grew up speaking Spanish and English, and was always being policed on what language I was allowed to speak. If I was with my parents they only wanted me to speak in Spanish and when I was at school I was actually forced to only speak English. Gloria Anzaldua writes about the struggles Mexican Americans have in America within our own community and within the â€Å"American† standards. Langue is a part of our culture it’s how we begin toRead MoreMy Family As A Multi Cultural Community1290 Words   |  6 PagesWhen my mother got married to my Stepfather my family’s life was transformed tremendously. 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Ruth Gomberg-Muà ±oz refers to Chuy, Alejandro, Leonardo, Luis, Manuel, Omar, Rene, Roberto, Lalo, and Albert the ten undocumented Mexicans as the â€Å"Lions†. This book shares the Lions many stories from, their daily struggle of living as an undocumented immigrantRead MoreHunger of Memory by Richard Rodriguez: Book Critique1725 Words   |  7 PagesMemory,† shows the author’s smart way of writing an autobiography. The book is conformed in six well explained essays of Rodriguez’s life placed together, all in order to show the reader the different outcomes during his life as a middle class Mexican-American. The author wrote this autobiography on 1982, in where he explains the moments that he and his family went by during their immigration ins ide the United States. Richard Rodriguez started attending a Roman Catholic elementary school with a simpleRead MoreSafety Or Opportunity? 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This is what a friend of mine said when I asked for his conception of the American national identity is.1 Although this statement seems informal and absurd, it accurately reflects the dog-eat-dog world many people believe to be the American capitalist culture.2 Whether my friend said this with the intent of comic relief is inconsequential. Whether he knew it, the informant reflectsRead MoreEssay about Chicano Nationalism1631 Words   |  7 Pagesthe American Heritage Dictionary , is â€Å"a Mexican-American†. Nationalism, as defined by the same publication, is â€Å"devotion to the interests or particular culture of a particular nation†. So by definition, we can infer that Chicano Nationalism is an interest in either the Mexican or American culture by a Mexican American, which is not a very concise definition. Before we can begin to define Chicano Nationalism, we must first define what is it to be a Chi cano. In it’s simplest form, the American Heritage